Fine Friends and Follows: Online and Off

Fine Friends and Follows: Online and Off

By VICKI MCLEOD, THE TIMES, APRIL 24-2013 I first met Trevor Batstone virtually, when he volunteered to take part in the Pitt Meadows Economic Development Corporation’s Ambassador Program. I was doing an interim stint there and we promoted the program via social media channels. Trevor saw our promotions and signed up online. As a courtesy, … Continue reading »

Social Media Planning is Critical to Marketing

Social Media Planning is Critical to Marketing

You’ve decided your business should be on social media, and you’re excited to get going. After all, it’s as simple as opening an account and just posting stuff, right?

Hang on. You wouldn’t invest a large amount of money in a marketing campaign without a plan first, would you?

Like anything you do with your business that requires a significant amount of time or money, you need to do a bit of research and planning before implementing something new – even if you know it will be a benefit. Continue reading »

Pinterest: Driving online traffic in the fast lane

Pinterest: Driving online traffic in the fast lane

BY VICKI MCLEOD, THE TIMES OCTOBER 18, 2012 Several months ago, the social media site Pinterest, was hailed as ‘the next big thing’.  Skeptics weren’t entirely sure this would hold true, but the online pin board site continues to outstrip Google +, YouTube and Twitter in driving traffic to websites and in translating that traffic into … Continue reading »

This month’s theme: Making Your Social Visual

This month’s theme: Making Your Social Visual

Did you know that Facebook posts get far more engagement when you are sharing a photo than any other type of post? Ever wonder why Pinterest is so popular?

People love eye candy, or at least something to look at when they are online. Who wants to read a whole bunch of text? A picture says a thousand words, and it is so much more engaging. It requires less “work” than reading text, clicking on and watching a video, or clicking on a link a read more on another page. A picture can say so much and yet be so simple. Continue reading »

Social Media Content & Connections Workshop October 12, 2012

Social Media Content & Connections Workshop October 12, 2012

Wanting to learn how to share great content that will engage your audience on Facebook? How about learning to network effectively on LinkedIn to build your professional connections? The Social Chicks have invited Donna Willon of Focused Networking to join us on October 12 to offer a day-long workshop on getting your business connected! Register with the Chamber of Commerce Serving Maple Ridge and Pitt Meadows today! Continue reading »